It is a presentation on the CSR initiatives taken up by AMUL Please note that the presentation (ppt) does not contain the initiatives in detail. Csr of amul. 1. By AA AAKANKSH BHOIR (06) RAMESH MOOPANAR (32) RITESH SHINDE (42) N NITESH SRIVASTAVA (47) ANKIT. Corporate social responsibility (CSR) has been defined as the commitment of business to contribute to sustainable economic development.

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The mission is not just about bringing a cultural change by imbibing good habits among milk producers but also targeted towards encouraging hygienic practices in the milk supply chain.

Amul has prepared a model low-cost toilet block that costs Rs. A member can pay up this loan by getting Rs.

CSR Initiatives

Amul Scholar Amul Scholarships: To encourage outstanding children of farmers in pursuing higher studies Amul introduced scholarship schemes in Every year the outstanding children are identified from the villages and scholarships are provided to fulfill their dream of achieving academic excellence. This effort has motivated greatly children to excel in their studies and spread education in rural areas.

Amul Scholar Felicitation Programme: Annually Amul felicitate outstanding children of employees who have secured highest marks in 10th, 12th standards and Gold Medalist in graduation. We at Amul believe that the sound education of cer youth is the foundation of every state. Hence it is the most basic constituent for a developing nation like ours. The inception of these awards dates back to In the first year of the Award Foundation, Amul honored students in Gujarat and other parts of India.

In the second year it acknowledged further students across schools in India. The pan Cs details on these Awards are available in the following links.


CSR of Amul Archives – India’s Largest CSR Network

By winning this award, not only the student gets cer, but it also help the schools to enhance their image as an academy that imparts quality education, worth emulating by others. The project envisages encouraging the farmers to use high yielding animals and modern aids to increase milk production. The Union provides technical support to milk producers on Scientific Animal Husbandry practices and also facilitates csrr disbursement from banks to the needy by guaranteeing the loan repayment on behalf of farmers.

The Dairy Demonstration Farm is generating overwhelming interest in milk producer members because of its success and viability. So far, under various schemes, thousands of farmers are covered to increase csf cattle holding size from small to medium size. Click Here For More Details.

Towards this objective Amul initiated blood donation campaign since Blood donation camps are organized regularly in rural areas through Village Dairy Co-operative Societies. Similarly camps are organized in Amul Dairy Campus wherein employees and their family members join in donating blood.

In addition, Amul organizes donation of blood on emergency. Amul has made a trend in donating blood to the society. Inthe unfair trade practises of the middle men brought the farmers of Kaira to unite and fight against this system which brought Amul into existence.

Their relentless effort in improving their socio-economic conditions ultimately brought their working as a model for dairy development programme in our country — popularly known as Anand Pattern. Replication of Anand Pattern through Operation Flood programme helped India to achieve first position auml production of milk in the world. Alarmed by the climate change and global warming and their understanding of that dairy farming like agriculture is dependent on nature, they took an oath on 15th August,after the flag hoisting ceremony, to plant a sapling and ensure that it grew into a tree.


CSR Initiatives

Then individually they planted sapling on their own at their identified locations like their farm, near their home, on farm bunds, etc. This marked the beginning of a silent new revolution to bring a green carpet on Gujarat and India. In the yearcsf, saplings were planted by the farmers in Kaira of which 10, plants have survived. In the following yearthey planted more than 5,05, saplings of which 1,79, have survived.

Inthird year of their movement, more than 13,51, saplings have been planted. Farmers have also created nurseries to produce saplings and almost 45 aul nurseries have been created as of date. For better coordination and sustainable success, Teams have been formed at various levels.

According to statistics of Forest Survey of India considering on an average cm diameter of these trees, trees would provide one hectare of green tree cover. By doing so, milk producers of Gujarat Dairy Cooperatives have shown their concern, awareness and commitment for betterment of environment. It has been estimated that when one tree is cut, in monetary terms there is loss or Rs.

But the benefits that accrue to mankind when a tree is planted aamul be measured in money and is priceless. In an era of global warming, Amul is contributing its share in making Gujarat lush green.

In this way, the milk producers of Gujarat are ushering in a silent revolution of greening Gujarat.